Apparel Merchandising & Management Association

where substance meets fashion, ask us questions, tell us what you want to see, give us a designer you want to know more about. we are here for you =)
~ Friday, May 4 ~
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AMMA Officers 2012-2013

Today the new Apparel Merchandising and Management officers were elected for the 2012-2013 academic school year at Cal Poly Pomona.

Congratulations to the following individuals:

President: Amy Chin Chan

Vice President: Micheala Ard 

Secretary: Margaret Rissman

Treasurer: Vania Soto

Publicity I: Melissa Flock

Publicity II: Annie Wu

Event Coordinator: Olivia Haslim

Club Liaison: Janel Adley

Ag Council I: Terry Hernandez

Ag Council II: Nathifa DeAndrade

Current officers will make sure this year ends in a bang, but new officers: get ready for a fantastic, fabulous and fashionable coming year! Go AMMA!!

Tags: AMMA Apparel Merchandising micheala ard california cal poly pomona CPP officers election 2012 2013 fashion style
~ Saturday, April 28 ~
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May Issue of the AMMA Newsletter at Cal Poly Pomona!

Tags: newsletter fashion style micheala ard AMM CPP cal poly pomona Apparel Merchandising
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May Issue of the AMMA Newsletter from Cal Poly Pomona!

Tags: cal poly pomona CPP AMM AMMA Apparel Merchandising micheala ard fashion style newsletter
~ Friday, April 27 ~
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Shots of April’s AMMA Newsletter

May’s copy is on its way!

Tags: AMMA micheala ard Newsletter Fashion style cal poly pomona CPP club Apparel Merchandising
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Shots of April’s AMMA Newsletter

May’s copy is on its way!

Tags: Club AMMA CPP cal poly pomona fashion style students micheala ard Apparel Merchandising
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~ Thursday, April 26 ~
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Top 5 Fashionable Films

Movies are meant to help us escape from the trivial or stressful and enter worlds of adventure, story telling and visual brilliance. I would like to focus on the latter in this list of movies, in which clothing and costumes take center stage in the films they accentuate.

“Sex and the City” / “Sex and the City 2”

Let’s face it, these movies are about rich 40-something women who constantly freak out about their near-perfect lives while constantly on vacation, but god do they look fantastic while doing it! These movies, and the show in which it was based upon, always painted New York City, and the clothes within it, as glamorous masterpieces.

 

“Confessions of a Shopoholic”

Oh Isla Fisher, you and this movie are adorable! This 2009 flick does not contain many twists or turns or even an exciting story line to begin with, but the main character gets to shop, shop and shop some more! This movie depicts every girl’s dream (except for the massive debt part) of shopping until she drops. This movie bombards the viewer with colorful images of clothing, accessories, and the sheer joy of retail therapy.

 

“The Devil Wears Prada”

We all love the story of a makeover, and perhaps no other is more physically transformative, and spiritually transformative, as Anne Hathaway in “The Devil Wears Prada.”

 “Charade”

This 1963 movie about mystery and love stars Audrey Hepburn and Cary Grant. I know “Breakfast at Tiffany’s” is the more obvious choice, but that is why I did not place it on this list – too easy! “Charade” is a fun, colorful look into 1960’s Paris, and of course, Hepburn looks chic and breathtaking in nearly every scene.

“Marie Antoinette”

Wow, this was one terrible movie! Its one redeeming quality, however, was that of the costume design. This 2006 film stars Kirsten Dunst as the pretty (and pretty pathetic) Marie Antoinette, who dressed in amazingly elaborate gowns and jewelry, and even adorned herself with massive wigs with miniature ships or buildings. So, for her over-the-top 18th century dresses, makeup and hair accessories that make Lady Gaga look prudish, “Marie Antoinette” is my number one fashion movie for this list.

What fashion forward flick is your favorite?

Tags: fashion style movies audrey hepburn sex and the sity reviews AMMA micheala ard
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~ Monday, April 23 ~
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Week 5 … Already?!

The dreaded Week 5 has now arrived at Cal Poly Pomona, which means midterms are well on their way to ruining Monday through Friday.

Luckily, the Apparel Merchandising and Management Association has supplied tips on how to not burn out:

1. Eat Healthy - Snacking is a good way to stay alert while cramming for an exam, but try to munch on carrots, bananas or an apple instead of cookies, doughnuts or ice cream. My favorite snack is an apple with peanut butter :)

2. Exercise - Your brain is working hard, so you should work out your body as well. Yay endorphines!

3. Plan ahead - planners, calendars and to-do lists can relieve stress and help you organize your busy life.

4. Treat yo’ self - not only is this an advertisement for the NBC show “Parks and Recreation,” but this is also advice on treating yourself for at least one day, or even half of a day, per week (at the minimum). Get a manicure or a facial, watch your favorite movie or indulge in a great book. Take time for yourself and yourself alone!

Good luck during week 5, and we at AMMA hope to see everyone on Thursday, May 3 for the next club meeting.

Tags: AMMA cal poly pomona CPP fashion style tips school midterm exercise facial food micheala ard
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~ Wednesday, February 29 ~
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AMM Focus Day

The weekend of March 2 and March 3 will be AMM Focus Day and AG Open House at Cal Poly Pomona!

Come support your school, major and club on Friday and Saturday!

Anna Sui, 2012/2013, New York

Tags: Anna Sui 2012/2013 New York AMMA cal poly pomona CPP glasses school nerd fashion style runway
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~ Sunday, February 12 ~
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Tags: AMMA cupcake valentine's day dessert cookies CPP micheala ard
~ Thursday, February 9 ~
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Bloggers Like Us

As young, fashionable students it is always fun to look at what women our age are wearing.

TeenVogue online offers viewers 100 of the best personal blogs across the country.

It’s fun to see the personal styles of young fashionistas in New York, Paris England or Tokyo.

Check out the homepage at http://fashion.teenvogue.com/blog/rachel-et-nicole, and maybe it will inspire each and every one of us at AMMA to start our own fashion blog!

- Micheala Ard (Publicity for AMMA)

Tags: AMMA fashion blog students Micheala Ard
~ Thursday, January 26 ~
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Audrey Hepburn grocery shopping with her deer, photographed by Bob Willoughby, 1958.

Audrey Hepburn grocery shopping with her deer, photographed by Bob Willoughby, 1958.

(Source: missavagardner)


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Valentino Couture Spring/Summer 2012

Valentino Couture Spring/Summer 2012

(Source: wmagazine)


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~ Tuesday, January 17 ~
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Coin Purse Top Shop, 2011

Coin Purse Top Shop, 2011

Tags: Coin Purse Top Shop 2011 AMMA red purse fashion style
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Gucci, 2012

Gucci, 2012

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